You can make a difference in the lives of our littlest people and their mommies!
Every Little Bottom Needs a Diaper
Did you know that 1 in 3 American moms struggle to provide their babies with diapers? These moms have to cut back on food, utilities or even childcare in order to provide clean diapers for their little ones. When they can’t make ends meet – these families may have to resort leaving their children in wet or soiled diapers or even to re-using diapers that have been “cleaned” or dried out. I can only imagine the pain of knowing that your child is uncomfortable or the fear that he will soil a diaper that you cannot replace. These moms and their babies need our help!
It seems so obvious that babies need diapers but up to this point the movement to raise awareness about Diaper Need and organize Diaper Banks has been primarily local and grassroots in nature. Finally, someone big is stepping up. Huggies, a name synonymous with diapers, is launching the Every Little Bottom Campaign to raise awareness of the Diaper Need and more importantly to get diapers to babies in need! The announcement went out on the AP news wire this morning, and has already been picked up by ABC News online. Big companies get big results – and that is what we need! It is so simple. And so important! Get diapers on babies. Easy peasy.
To start the campaign they are donating up to 20 million diapers over the next 8 months. Holy diapers bat baby!
I So Get This Diaper Thing
With 2 kids in Diapers (Miles is 2 with G.I. issues – that means tons of runny poop around here - and Violet is 5 months) we go through a lot of them and I am lucky enough to be able to afford as many as we need but it is a huge part of our budget between diapers and wipes and cream! I know we are lucky to have enough to not worry about a diaper run. I do know how diapers can break a budget too. When my sister had her twins as a 23 year old single mother she soon realized that while the kids’ health care needs were covered by medicaid and their basic food needs by WIC there was no help at all for diapering. We were amazed at how expensive they were and how many diapers a baby needs! She knew that keeping a baby in a clean, dry diaper was important to their health and was able to get the diapers with help from me but it was not easy.
I’m Spreading the Word and Hoping You Will Help
When I was presented with the opportunity to be an Ambassador for the Huggies Every Little Bottom Campaign and given the statistics on Diaper Need I was at a loss for words (not really, you know me). I was not so much shocked by the issue but by the sheer numbers! This is an issue that is close to my heart and one that I am proud to help. I thought of all the mothers I know or have known who have struggled financially and I thought of how I always wanted to help, but did not always know how. Now I am on a mission.
Starting today I will be an Ambassador, Spokesperson and all around crazed blogger on a mission to raise awareness and get people to donate diapers for all those adorable little tushies that need them! I will be blogging, tweeting, facebooking and basically telling everyone I know about this little known huge issue! I am really excited to get started! I will not be all by my lonesome in this endeavor! I’ll be partnering with Jenny, Jessica, Kim, Caroline, Heather and Whitney. Blogging Moms Unite!
I will also be organizing a diaper drive here in the Charlotte, NC area as part of my contribution to getting a diaper on each and every little bottom out there! Stay Tuned!
How You Can Help
You can donate to an existing diaper bank using Amazon wishlists here. Go for it! It’s so simple to help a little bottom!
You can help me spread the word. Email or Tweet posts and get your followers involved too! We can make such a HUGE difference through social media!
You can keep up with the Every Little Bottom program right here on Mommy Words as well as:
You can help me with my own Diaper Drive here in North Carolina – where no diaper bank currently exists! Details will be coming!
I hope you join me in helping to put a diaper on Every Little Bottom!
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Disclosure: As an official Blog Ambassador I am a selected social media partner for the Huggies Every Little Bottom campaign. I am compensated for my time as a consultant to the program. However, the content and thoughts shared in this post are my own.